F&I Training
Business managers of all skill levels will benefit from attending the ATA's F&I seminar. The interactive nature of the course delivers a "turn-key" business manager who can communicate an exceptionally profitable and legal F&I presentation. Instruction on the core products sold in the business office, open discussions, and extensive role-play ensure the business manager's success.
| Business managers will learn the skills and knowledge to:
- Increase Gross Profit
- Have a complete understanding of the position
- Give a legal and profitable presentation
- Read verbal and nonverbal communication
- Increase product knowledge
- Create need and build value in products
- Create and follow a proper pattern of practice
- Overcome and eliminate objections
- Introduce payment relief without reducing gross
- Create and properly disclose a customer option plan
- Structure deals correctly and get them approved
- Use highly effective word tracts
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